Posted Dec 8th, 2019

So I decided to give the Impossible Whopper a try. There is a huge push over the past few years that we should all be switching to a more plant based diet. And believe me I know that there are strong opinions on both sides of the fence and I do not want to create any controversy there. I was surprised to see the the home of the flame broiled burger came out with a plant based burger and i have to also impressed. This gives people that want to switch to that lifestyle other options especially in today's age where you have a couple that may have different eating habits or couples that choose to eat different. So this opens up a lot of opportunities for Burger King to have people come in that could not before because there was no option for them or the consumer that is already a customer and maybe wants to see about adopting new eating habits.